Privacy Policy

Effective Date: Feb 12, 2020
Last Updated: July 28, 2026

MLYARROW (“MLYARROW,” “we,” “us,” or “our”) operates the website mlyarrow.com (the “Site”) and provides SEO, digital marketing, and web development services (the “Services”). This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our Site or engage our Services.

By using our Site or Services, you agree to the terms of this Privacy Policy.

1. Information We Collect

1.1 Information You Provide Directly

• Name, email address, phone number, and business name
• Website URL, GBP (Google Business Profile) information, and other business details submitted through contact forms, intake forms, or during onboarding
• Billing and payment information (processed via third-party payment processors)
• Communications sent to us via email, WhatsApp, contact forms, or scheduling tools
• Account access credentials you voluntarily provide to enable us to perform services (e.g., CMS, hosting, or platform logins), handled per our internal access and security practices

1.2 Information Collected Automatically

• IP address, browser type, device information, and operating system
• Pages visited, time on site, referring URLs, and click behavior
• Cookies and similar tracking technologies (see Section 5)

1.3 Information from Third Parties

• Data from analytics and marketing platforms (e.g., Google Analytics, Google Search Console, SEMrush, Meta/Instagram, LinkedIn, X)
• CRM and workflow data processed through Magnus
• E-commerce and store data from Shopify (for clients using our Shopify SEO or design services)

2. How We Use Your Information

We use collected information to:

1. Provide, operate, and improve our Services
2. Communicate with you regarding projects, proposals, and support
3. Process payments and manage billing
4. Send updates, reports, and marketing communications (with opt-out available at any time)
5. Analyze Site performance and user behavior
6. Comply with legal obligations
7. Protect against fraud, unauthorized access, or misuse of our Services

3. How We Share Your Information

We do not sell your personal information. We may share information with:

• Service providers who support our operations (e.g., CRM, hosting providers, payment processors, analytics tools)
• Business partners or contractors working on your project under confidentiality obligations
• Legal authorities when required by law, subpoena, or to protect our rights
• Successors in the event of a merger, acquisition, or sale of business assets

4. Data Retention

We retain personal information for as long as necessary to provide our Services, maintain business records, comply with legal obligations, and resolve disputes. Client project data is generally retained for the duration of the client relationship plus a reasonable period afterward, unless deletion is requested and legally permissible.

5. Cookies and Tracking Technologies

Our Site may use cookies and similar technologies to:

• Remember preferences
• Analyze traffic and Site usage
• Support advertising and remarketing efforts

You can control cookies through your browser settings. Disabling cookies may affect Site functionality.

6. Your Privacy Rights

Depending on your location, you may have the right to:

• Access the personal information we hold about you
• Request correction or deletion of your information
• Opt out of marketing communications
• Request a copy of your data in a portable format
• Withdraw consent where processing is based on consent

To exercise any of these rights, contact us at hello@mlyarrow.com.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

8. Third-Party Links and Platforms

Our Site and communications may contain links to third-party websites or platforms (e.g., Instagram, Facebook, LinkedIn, X, YouTube, WhatsApp). We are not responsible for the privacy practices of these third parties. We encourage you to review their respective privacy policies.

9. Children’s Privacy

Our Site and Services are not directed to individuals under 18. We do not knowingly collect personal information from children.

10. International Users

If you access our Site or Services from outside the United States, your information may be transferred to, stored, and processed in the United States, where our servers and business operations are located.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Last Updated” date. Continued use of our Site or Services after changes constitutes acceptance of the revised policy.

12. Contact Us

If you have questions about this Privacy Policy or how we handle your information, contact us:

MLYARROW
Miami, Florida

• Email: hello@mlyarrow.com
• Phone: +1 (954) 766-1222
• WhatsApp: +1 (954) 909-9757
• Instagram: @mlyarrow
• Facebook: fb.com/mlyarrow
• LinkedIn: linkedin.com/company/MLYARROW

This Privacy Policy is provided for general informational purposes and does not constitute legal advice. We recommend having this document reviewed by a licensed attorney to ensure full compliance with applicable laws (e.g., CCPA, GDPR, or other regional regulations relevant to your client base) before publishing.